Balanced Scorecard Toolkit for Crisis Management

A crisis situation can wobble the foundation of any business organization; and the primary task is to recuperate from it as soon as possible. Effective crisis management is the key to prepare contingent plans and understand the core business functionality with cost effective methodology. The need of the hour is to manage the plans in the fastest feasible manner to maximally prevent losses.

Furthermore, relocating the resources to relatively low competitive markets to extract maximum profitability and enhance the market share. Media coverage is likely to highlight the business position in such a situation, and hence appropriate steps must be taken to efficiently handle the inquiries and move quickly using Crisis Consultants. Crisis scorecards can provide result oriented feedback to companies and assist them to handle critical situations successfully.

History is full of examples that sow companies have recovered unhurt from crisis situations through effective deployment of existing resources and sound budgetary system. Sales promotion techniques can be best put to use in a crisis situation involving use of some innovative thinking and schemes that will fasten sales and provide quick profits and help the business to face moderately reduced losses.